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February 2, 2017

Why Planners Are More Successful

Many of you have heard me tell the story about my first side business. It was born out of my passion for horses, which I’ve loved since I started riding them at my dad’s house when I was little. I...

Why Planners Are More Successful

Many of you have heard me tell the story about my first side business. It was born out of my passion for horses, which I’ve loved since I started riding them at my dad’s house when I was little.

I also had an aunt who lived on a farm, drove a big white SUV, and had a companion dog named Tucker. And of course, she had horses. My desire to work with these beautiful animals grew as I spent more time around her, thinking she just had the coolest lifestyle.

Fast forward a couple decades, and I’m fresh out of college seeing an ad in the paper for a 40-acre farm for rent. This farm was a gateway to the life I had always wanted! It included an 11-stall barn, so naturally, I decided I could start a business boarding horses. Hey, I’m nothing if not resourceful, spontaneous, and a little unpredictable!

But I didn’t have anyone to instruct or guide me. There were no books to read on the subject at the time. I didn’t know what I was doing, and like many of the women I coach now, I made it up as I went. I wouldn’t trade those years of experience and memories of working my own farm for anything. But I did make mistakes and had messes to clean up (both literally and figuratively!), and at times, I felt totally unqualified. That’s how I realized that having a plan is so important.

The definition of “Plan” is: “A detailed proposal for doing or achieving something.” By definition, a plan will help you get the results you want. That’s what it’s for! When there are steps laid out in front of us—boxes to check, goals to reach—we are more likely to succeed. Planning is an important process in every area of our life and it even motivates us to be more productive throughout the day!

There are countless studies on the effects of following a written plan, and the results are pretty clear. People who follow an exercise plan are twice as likely to reach their fitness goals. Similarly, entrepreneurs who complete a business plan double their chances of success.

And we all know the flipside, don’t we? When we just make it up as we go along, we feel uneducated and unaccomplished. If we aren’t intentional with our time, our money, our diets, etc., we’ll look up and wonder where our month, income, and waistline went!

I love this quote by Benjamin Franklin: “By failing to prepare, you are preparing to fail.”

If you want to grow a business, you don’t need to have a 15-page business document, but you do need direction. What are your goals for the business? What do you hope it will do for you and your family? What hours will you work? So many people get started without knowing where they are going and quickly get off course. Instead, start out with a simple plan that answers those basic questions.

This is why I wrote my first book, Business Boutique: A Woman’s Guide for Making Money Doing What She Loves. You’re not expected to have it all figured out right away, but I want you to do more than just hope for the best. This book will give you the plan you need to grow your business to the level you want. Seriously. As you read through the book, there will be action items at the end of every chapter for you to fill out, so you are literally writing out your business plan as we go along! And right now, you can read the first two chapters for free here!

I’ll leave you with another quote. Warren Buffet said, “Someone’s sitting in the shade today because someone planted a tree a long time ago.”

I don’t know what seeds have been planted in your heart this year. Maybe you want to get out of debt. Maybe you want to lose weight. Maybe you want to start a nonprofit. Maybe you want to finally pursue your passion, like I did years ago with horses. Whatever it is, I would encourage you to plant that seed and nurture it. And get on a plan that can get you wherever you want to go!

Start reading my book now for free!

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Leave a Comment

  1. Sue Cabot says:

    Planning on paper has been a struggle for me for quite a while. I admire those who can do it, and do it well. My focus wains and I find it difficult to gather things back into place. I did pre-purchase your book and am anxiously looking forward to good things!

  2. Ty. says:

    Well, this hurts just a bit. My go live date is mid March for my itty-bitty garden business. This book would have made this so much easier and less stressful. Come on can’t we release early. Like now?

    Ouch!

  3. Karen says:

    I have followed you on your journey since the beginning. THANK YOU for sticking with it and being that constant encouragement in my life. I can’t wait to get your book (thanks for the free chapter). I need this to work for me. It’s an accomplishment in life that I continue to strive for every day! It feels so good to have you right there coaching and encouraging. And the resources you provide are amazing!! Thank you!!!!! Xo to you and your family!!

  4. Jayme says:

    Hello. I am reading the online version of the book and on page 28 or 29 there is mention of a pdf of action items for download for free and I am looking for that. Could anyone help ? Thanks 🙂

  5. JoAnne says:

    Ben Franklin is right! But, I get very frustrated when attempting to write a business plan, so I give up and ignore it. It just seems so complicated. Any tips on how to
    go about it without clenching your teeth every minute.?
    THanks